Admissions Tax Grant
About the Admissions Tax in MTCB
In 2002, Mt. Crested Butte voters approved a 4% excise tax on paid admission to public events and venues within the Town. In 2009, voters reaffirmed the tax to prevent it from expiring and updated the language to require that at least 25% of revenues be used for transportation, and the remaining funds be used for marketing and event sponsorship.
In 2019, the Mt. Crested Butte Town Council revised the Admissions Tax Grant Application to address changes in the local economy, concerns around sustainable tourism, and inconsistencies in how funds were previously distributed. These updates clarified the grant process and aligned funding with current community values related to tourism, transportation, and economic impact.
Purpose
The primary intent of the Admissions Tax Grant is to support events and programming within the Town of Mt. Crested Butte. Funded activities should:
- Attract both community members and visitors
- Encourage repeat visitation
- Foster creativity and the development of new or unique events
- Provide a measurable monetary return for both the organization and the town
- Create/Foster positive community impact
Eligibility
Organizations applying for the Admissions Tax Grant must fall into one of the following categories:
- Non-profit organizations (registered as a 501(c)(3) or 501(c)(6)),
- For-profit businesses
- Government agencies/organizations
Organizations that do not meet the requirements outlined above are not eligible to apply for the grant.
Funding Allocations
Admissions Tax Grant funds are allocated biannually as follows:
- 80% Events: Signature Events, Destination Events, and Community Growth & Fundraising Events
- 20% Traditional Marketing (non-event marketing efforts): Non-Profit & Government Organizations, and For-Profit Mt. Crested Butte Businesses
Please read the Admissions Tax Grant Guidelines for more details.
HOW TO SUBMIT YOUR ADMISSIONS TAX GRANT APPLICATION
To apply for the Admissions Tax Grant, first read the Admissions Tax Grant Guidelines to ensure your organization meets the requirements, then submit the following documents to Marketing Communications Officer, Marisa Maudsley at mmaudsley@mtcb.colorado.gov:
ADMISSION TAX GRANT CYCLE
If your event or marketing initiative meets the Admissions Tax Grant guidelines, you can apply during one of two annual cycles:
- Summer Cycle: Events/Marketing from May to September (application opens in January)
- Winter Cycle: Events/Marketing from October to April (application opens in June)
Summer 2026 Admissions Tax Grant Deadlines:
- Application Opens: Thursday, January 1, 2026
- Applicants can complete and apply between January 1 and Wednesday, January 28, 2026, by 5 pm.
- Application Deadline: Wednesday, January 28, 2026, by 5 pm
- Staff Review Deadline: Monday, February 9, 2026, by 5 pm
- Staff will review the application and respond to you with questions, concerns, or revisions to your application by this date
- Applicant Revision Deadline: Wednesday, February 18, 2026, at 5 pm
- The applicant will have until this date to respond to any staff questions and/or submit a revised application
- Town Council Work Session: Tuesday, March 17, 2026, at 4:30 pm
- The applicant will be expected to attend the Town Council Meeting to answer any questions that Town Council has regarding their application that staff may have missed. If the applicant cannot attend, they must have someone attend in their place and be able to answer any additional questions Council may have regarding the application
- Town Council Meeting Funding Awards: Tuesday, April 7, 2026, at 6 pm
- Award letters will be provided to the applicant within a week of the Town Council meeting
Winter 2026-27 Admissions Tax Grant Deadlines:
- Application Opens: Monday, June 1, 2026
- Applicants can complete and apply between June 1 and Tuesday, June 30, 2026, at 5 pm
- Application Deadline: Tuesday, June 30, 2026, at 5 pm
- Staff Review Deadline: Monday, July 20, 2026
- Staff will review the application and respond to you with questions, concerns, or revisions to your application by this date
- Applicant Revision Deadline: Monday, July 27, 2026
- The applicant will have until this date to respond to any staff questions and/or submit a revised application
- Town Council Work Session: Tuesday, August 18, 2026, at 4:30 pm
- The applicant or their staff is required to attend the Town Council Meeting to answer any questions that Town Council has regarding their application that staff may have missed. If the applicant cannot attend, they must have someone attend in their place and be able to answer any additional questions Council may have regarding the application
- Town Council Meeting Funding Awards: Tuesday, September 1, 2026, at 6 pm
- Award letters will be provided to the applicant within a week of the Town Council meeting
If you have questions or concerns about the admissions tax grant process and cycle, please contact Marisa Maudsley, Marketing Communications Officer at mmaudsley@mtcb.colorado.gov or call (970) 349-6632, ext. 112. To submit your grant, please email the Admissions Tax Grant Application Form along with the Admissions Tax Grant Application Budget Template to Marisa Maudsley, Marketing Communications Officer at mmaudsley@mtcb.colorado.gov.